Adobe Animals by Goodby, Silverstein & Partners

Goodby, Silverstein & Partners have produced some post-Super Bowl work for Adobe. With all the hype around Super Bowl ads (and how much it cost to place them) Adobe wanted to skip the non-sense and released the following spot: Adobe Animals.

 

The commercial features a monkey and a horse discussing their roles in an upcoming ad for the ‘big game’. The spot ends with the Adobe slogan “metrics, not myths” which is their campaign to call out the cliques and faux pas of marketing.

 

 

Credits

 

Advertising Agency

Goodby Silverstein & Partners

 

Creative

Rich Silverstein - Co-Chairman, Creative Director

Keith Anderson - Creative Director

Shane Fleming - Art Director

Steve Nathans - Copywriter

 

Production

Cindy Fluitt - Director of Broadcast Production

Cindy Epps - Producer

 

Account

Robert Riccardi - Managing Partner

Angie Ziebell - Account Director

Joel Giullian - Account Director

VJ Varoon Jain – Account Manager

 

Strategy

John Thorpe – Group Brand Strategy Director

Molly Cabe – Senior Brand Strategist

 

Media

Dong Kim- Group Communication Strategy Director

Sarah Alwen- Sr. Communication Strategist

 

Production Company

Tool of North America

Director- Tom Routson

 

Editorial

Barbary Post

435 Pacific Avenue, Suite 300

San Francisco, California, 94133

 

Visual Effects

Brickyard

2054 Broadway

Santa Monica, CA  90404