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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Adidas Football Celebrates Pogba's Creativity for Capsule Collection

06/11/2017
Production Company
London, UK
162
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Launch film from Stink director Stefan Wever juxtaposes afrobeat-inspired track with vibrant aesthetics
Adidas Football has teamed up with Paul Pogba once again to launch the second season of the adidas Football x Pogba Capsule Collection. The work showcases how creativity has always been a part of Pogba’s life making him a creator on and off the pitch. 

The eye-catching launch film, shot by Stink director Stefan Wever, captures flashes of Pogba’s inspiration, attitude and energy. A hyper slo-mo run to camera holds focus as the afrobeat inspired track juxtaposes with eclectic visuals. 


Jon Lawton, Creative Director at Stink Studios, said “Pogba’s creativity lies beyond the pitch – he is influenced and inspired by the world around him – the new film and collection celebrate that. We are super proud to work with Adidas again on the new Capsule Collection.”
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