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The Influencers
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A Caricature of Cannes

the STUDIO NYC, 4 months ago

INFLUENCER: the STUDIO's Mary Nittolo and John Holmes discuss what inspired five of the portraits from this year’s Cannes Colouring Book

A Caricature of Cannes

With this year’s Cannes Lions just over the horizon, creatives across the world are once again gearing up to celebrate the very best work Adland has to offer.

Although there may be a just little socialising, deciding who takes home a coveted Cannes Lion is serious business and the responsibility falls to a select group of senior creative professionals who have been recognised for their achievements, vision, passion and integrity.

Over 350 judges make up the 2016 Cannes Lions jury, and we have once again taken a selection of these well-known individuals and transformed them into a series of stunning caricature portraits collected in a beautifully designed colouring book.

Take a look at a few of the portraits below and remember attendees of the LBB & Friends Beach will be able to take home the STUDIO’s Cannes Colouring Book in this year’s goody bag!

See you in Cannes!


Madeline di Nonno



Many of the portraits play with the judges' likenesses. I tried to bring a variety of rendering styles to make each one distinctive. The judges themselves, their histories, brought something to the table when I began drawing. 

For Madeline, I was inspired by an interview she gave when she was speaking about an epiphany she had had: "What if I don’t live long enough to do the things I really care about?” 

That’s when she decided to team up with Geena Davis and the Institute to shed light on unconscious bias. I was thinking Nefertiti busts - a kind of formality and classicism yet a mysterious beauty and power, which I offset with the almost 80’s powersuit - a nod to her obsession with data.


Mark Tutssel


Mark helms one of the most powerful and awarded agencies in the world - and yet created the ethos of “Creativity without Borders”. He’s all about cultural fluidity - borderless creativity - ideas coming from anywhere and everywhere. I wanted his portrait to be inspired by a radical art movement.I was thinking Cubism but decided to give the fragmentation not a sharp but soft, fluid edge.


Rob Reilly


Anyone who says  “I don’t claim to be incredibly smart” in an interview - is probably incredibly smart. I thought of Socrates being deemed the smartest man in Athens because he said,"…for I know one thing and that is that I know nothing." From that, I started riffing on the idea of dialectic-classicism. I know that Janus is Roman not Greek but looking both ways seemed an appropriate way to depict him.


Nick Waters

                                                        

The overlapping comic panels reflect our culture's multi-faceted approach to communication and storytelling - primary components in our industry. And Nick’s expertise in diverse brand-building strategies made this a suitable approach to an interesting portrait.


Wesley Ter Harr

                                         

That beard - it’s a universe in itself. And I read that he said ‘you start talking about stuff around a project or some off the wall idea, and BAM! Suddenly you see unicorns and double rainbows.’ Also, that beard…


Mary Nittolo is CCO & Founder of the STUDIO. John Holmes is Lead Illustrator at the STUDIO.

Genre: Illustration