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Cannes Lions

35 Projects Made the Cannes Innovation Shortlist - Check Them Out Here

lbbonline.com, 1 year ago

The teams behind each campaign will be asked to present their concept to the Innovations jury live over three days

35 Projects Made the Cannes Innovation Shortlist - Check Them Out Here

The 2017 Innovation Lions Shortlist has been announced. In total 35 campaigns have been put on the shortlist for this year's Innovation Lions. The teams behind each campaign will be asked to present their concept to the jury live over three days, on 17th-18th June in Palais II and then 19th June on the showcase stage at the Lions Innovation Festival.

Check out some of the projects below, and see the full shortlist at the bottom of the article or here.

Know You Again - Baidu - AI Glasses - F5 Shanghai



Intel X The Royal Shakespeare Company X The Imaginarium: The Tempest - Intel - Intel Technology - Agency Inside Santa Clara


Max Motor Dreams - Ford Spain - GTB Madrid / Ogilvy Madrid


Unlimited Stadium - Nike - Nike Lunar Epic - BBH Asia Pacific Singapore


Meet Graham - TAC Victoria - Clemenger BBDO Melbourne


The Humanium Metal Initiative - IM Swedish Development Partner - Humanium Metal - Åkestam Holst Stockholm


The Billion Color Film - Samsung - Samsung QLED TV - R/GA New York


Rescue Rashie - Westpac Baking Corporation - Children's Rash Vest / CPR Instructions - Saatchi & Saatchi Sydney


Air-Ink - Heineken APAC - Tiger Beer - Marcel Sydney



Smart Bell - AXA Insurance - Smartbike Insurance - FCB Warsaw 


Roads That Honk - HPCL - HP Lubricants - Leo Burnett India Mumbai


The Enter Sandbox VR Experience - Audi - Audi Q5 Quattro - Pol Oslo


Title

Client

Product

Entrant Company

Entrant Country

Idea Creation

Production

Media

Pr

A01 (Innovative Technology)

Know You Again

Baidu

Ai Glasses

F5 Shanghai

China

F5 Shanghai

F5 Shanghai

 

F5 Shanghai

The Autonomous Broadcast Network

Shottracker, Keemotion

The Autonomous Broadcast Network

R/GA New York

Usa

R/GA New York

Keemotion New York / Shottracker Merriam

 

 

Super Bowl Drones Half Time Show

Intel

Drone Technology

Intel Santa Clara

Usa

Intel Santa Clara

Intel Santa Clara

OMD New York

Intel Santa Clara

Intel X The Royal Shakespeare Company X The Imaginarium: The Tempest

Intel

Intel Technology

Intel Santa Clara

USA

Agency Inside Santa Clara

The Royal Shakespeare Company Stratford-Upon-Avon

OMD New York

Intel Santa Clara

Tilt Brush

Google Inc.

Tilt Brush By Google

Google Mountain View

Usa

Google Mountain View

Google Mountain View

 

 

Earth Vr

Google Inc.

Earth Vr

Google Mountain View

Usa

Google Mountain View

Google Mountain View

 

Google Mountain View

A02 (Applied Innovation )

Max Motor Dreams

Ford Spain

Ford Spain

Ogilvy Madrid

Spain

Gtb Madrid / Ogilvy Madrid

Espadaysantacruz Studio Madrid

 

Mindshare Madrid

Unlimited Stadium

Nike

Nike Lunar Epic

Bbh Communications Asia Pacific Singapore

Singapore

Bbh Communications Asia Pacific Singapore

Bbh Communications Asia Pacific Singapore

 

 

Los Santos Pride

Stockholm Pride

Non-Profit Organization That Works To Highlight Lgbt Issues And Create A Free Zone For Gay, Bisexual, Transgender And Queer People And Gender Expression Contained Within Lgbt Social Movements.

Garbergs Stockholm

Sweden

Garbergs Stockholm

Garbergs Stockholm

Garbergs Stockholm

Garbergs Stockholm

Meet Graham

Transport Accident Commission Victoria

Transport Accident Commission Victoria

Clemenger Bbdo Melbourne

Australia

Clemenger Bbdo Melbourne

Airbag Victoria / Flare Productions Bbdo Melbourne

 

Clemenger Bbdo Melbourne

The Humanium Metal Initiative

Im Swedish Development Partner

Humanium Metal

Åkestam Holst Stockholm

Sweden

Great Works Stockholm

 

 

 

The Billion Color Film

Samsung

Samsung Qled Tv

R/Ga New York

Usa

R/Ga New York

Believe Media New York / Mpc New York

 

 

Potatoes On Mars

Cip - The International Potato Center

Potatoes On Mars

Memac Ogilvy Dubai

United Arab Emirates

Memac Ogilvy Dubai

Great Guns London / Ogilvyone Dubai

 

 

Payphone Bank

Tigo-Une

Payphone Micro Savings Account

Grey Colombia Bogotá

Colombia

Grey Colombia Bogotá

La Octava Bogotá

 

 

Rescue Rashie

Westpac Banking Corporation

Childrens' Rash Vest / Cpr Instructions

Saatchi & Saatchi Sydney

Australia

Saatchi & Saatchi Sydney

Rumble Studios Sydney / Scoundrel Sydney

 

Map And Page Sydney

I'm Ada, I Can Help.

Medex

Ada

Kbs Albion London

United Kingdom

Kbs Albion London

Kbs Nyc New York

 

 

Air-Ink

Heineken Asia Pacific Pte. Ltd.

Tiger Beer

Marcel Sydney

Australia

Marcel Sydney

Goodoil Films Sydney / Heckler Sydney / Squeak E Clean Productions Los Angeles

Curious Few Hong Kong / Flora&Faunavisions Berlin / Mediavest|Spark New York / Starcom London / Starcom Singapore

Braya New York / Edelman Intelligence Singapore / Msl Hong Kong Kwun Tong / Ogilvy Public Relations Worldwide Singapore / Schroder+Schombs Pr Berlin

The Cognitive Collection Designed By Jason Grech + IBM Watson

IBM

Ibm Watson

Ogilvy & Mather Singapore

Singapore

Ogilvy & Mather Singapore

Ogilvy & Mather Singapore

Ogilvy & Mather Singapore

Ogilvy & Mather Singapore

Smart Bell

Axa Insurance

Smartbike Insurance

Fcb Warsaw

Poland

Fcb Warsaw

 

 

 

Yournalist

Eitb - Euskal Irrati Telebista

Yournalist - News App

The Cyranos//Mccann Barcelona

Spain

The Cyranos//Mccann Barcelona

Glassworks Barcelona / Oxigeno Barcelona / The Cyranos//Mccann Barcelona

The Cyranos//Mccann Barcelona

The Cyranos//Mccann Barcelona

Zera

Whirlpool Corporation

Food Processor

Digitaslbi Chicago

Usa

Whirlpool Corporation Benton Harbor

 

 

 

Liam

Apple

Phone

Apple Cupertino

Usa

Apple Cupertino

 

 

 

Gravitylight: Turning Gravity Into Light

Shell Global / Gravitylight Foundation

Gravitylight - Gl02

Shell Brands International Baar

Switzerland

Gravitylight Foundation London / J. Walter Thompson London

Starstruck Media London / Ydx Nairobi

Mediacom London

Edelman London

Roads That Honk

HPCL

HP Lubricants

Leo Burnett India Mumbai

India

Leo Burnett India Mumbai

Leo Burnett India Mumbai

Leo Burnett India Mumbai

Leo Burnett India Mumbai

Cogy Wheelchair

Tess Co., Ltd.

Cogy Wheelchair

Tbwa\Hakuhodo Tokyo

Japan

Tbwa\Hakuhodo Tokyo / Tess Miyagi / Tohoku University Sendai

Geek Pictures Tokyo

Tbwa\Hakuhodo Tokyo

Tbwa\Hakuhodo Tokyo

A03 (Technological Craft And Development)

The Enter Sandbox Vr Experience

Audi

Audi Q5 Quattro

Pol Oslo

Norway

Pol Oslo

Mediamonks Stockholm

Mediacom Oslo

 

Autodraw: An A.I. Experiment

Google Inc

Machine Learning

Google New York

Usa

Google Creative Lab New York

Google Creative Lab New York

 

 

The World Addressed

 

What3words

What3words London

United Kingdom

What3words London

What3words London

 

 

A04 (Early Stage Technology)

Fall In Love Vr

Oculus

Oculus

Tool Los Angeles

Usa

Tool Los Angeles

Tool Los Angeles

Tool Los Angeles

 

Itbra - The Wearable That Detects Cancer

Cyrcadia Health

Itbra/Breast Cancer Screening

Area 23. An Fcb Health Company New York

Usa

Area 23. An Fcb Health Company New York

Area 23. An Fcb Health Company New York

 

Area 23. An Fcb Health Company New York

The Anti-Trafficking Exam

Polaris

The Anti-Trafficking Exam & Otoscope

Area 23. An Fcb Health Company New York

Usa

Area 23. An Fcb Health Company New York

Area 23. An Fcb Health Company New York

Area 23. An Fcb Health Company New York

 

Fleetlights

Direct Line

Insurance

Saatchi & Saatchi London

United Kingdom

Saatchi & Saatchi London

Electric Theatre Collective London / Inside Job London / The Sound Company London

Mediacom London

Unity London

Project Bloks

Google Creative Lab

Product/Edu

Google Creative Lab London

United Kingdom

Google Creative Lab London

Ideo Palo Alto / Ologic Inc. Santa Clara / Rrd Labs Haslemere

 

 

Theater For All Ears

Samsung

Institutional

Leo Burnett Tailor Made São Paulo

Brazil

Leo Burnett Tailor Made São Paulo

Trator Filmes São Paulo

 

 

Your Voice Is Your St

U.S. Postal Service

Shipping & Mailing

Mrm//Mccann New York

Usa

Mrm//Mccann New York

Mrm//Mccann New York