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Metrics, Metrics, Metrics: Tracking the Money in Beacons

Metrics, Metrics, Metrics: Tracking the Money in Beacons

Date Feb. 10, 2015 4:15 p.m. to Feb. 10, 2015 5 p.m.

Chicago, USA

About

Azher Ahmed, SVP/Director of Digital Integration at DDB Chicago, along with panelists from Razorfish, Sears, Y&R, and Upshot will hold a discussion at MediaPost's IoT: Beacons conference to define the new beacon metrics.