Craft is the global adaptation and production unit for McCann Worldgroup. Craft offers integrated print, video, and digital production services, as well as translation and adaptation design in over 65 markets around the world, including two full-service offshore hubs in Mumbai, India and Santiago, Chile.
We have a range of clients within different industry sectors
- Consumer Packaging
- Financial Services
Our expertise covers a multitude of disciplines across all media types, from creative development, imaging and broadcast production, delivering to all media channels globally.
- Localization & Versioning
- Transcreation & Translation
- Digital Production
- Broadcast & Integrated Production
- Full Print & Reproduction Design
- Retouching & Colour Grading
- 3D Design and Motion Graphics
- cPlus Cloud based Technology Platform
With transcreation services in over 200 languages, Craft can extend campaigns globally using the right cultural touchstones in each market.
- Transcreation and copywriting
- Technical and functional translation
- Cross-cultural concept testing
- Multilingual DTP & production
- Multilingual technology consulting
Our unique hubs and spoke system of integrated locations enables us to effectively cover every major business center and almost every time zone.
- North America
- Latin America
- Middle East & Africa
- Asia and Pacific
- Subtitling and VO in all languages