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Awards and Events

Dubai Lynx Announces Launch of the Glass Lynx, 1 week, 6 days ago

New award will honour work that addresses issues of gender inequality in advertising Entry profits to be channelled back into relevant NGOs

Dubai Lynx, the annual must-attend Festival and Awards for MENA’s creative communications industry, has announced the launch of a new award, G... Read more

Hires, Wins & Business

Manuel Bordé Grows into Executive Creative Director at TBWA/Raad

TBWA Worldwide, 2 weeks, 4 days ago

Manuel’s promotion recognises his contribution to the agency’s creative transformation over the last three years

TBWA\RAAD has appointed Manuel Bordé as Executive Creative Director (ECD). He has been promoted to the role after his three-year stint at the agenc... Read more


Saudi Woman Takes Emotional Drive from Dubai to Surprise Her Mum Back Home

TBWA Worldwide, 1 month ago

INFINITI film from TBWA\RAAD documents one beautiful moment that the recently lifted driving ban enabled

On June 24th 2018, women in Saudi Arabia started driving for the very first time in the Kingdom. It was a day of celebration, anxiety and certainly... Read more

5 minutes with...

5 Minutes with… Sasan Saeidi

J. Walter Thompson MEA, 1 month, 1 week ago

J. Walter Thompson’s Gulf CEO on the industry’s creative DNA, fixing the client-agency relationship and why talent is more important than revenue

Sasan Saeidi really cares about the industry. Like, really cares. He thinks deeply and writes extensively about the challenges facing agencies, the... Read more


A Spy’s Family Joins the Mission in this Middle Eastern Volkswagen Ad, 1 month, 1 week ago

Ogilvy MENA launches the brand’s first seven-seat SUV in the region with high octane spot

Ogilvy MENA has launched a campaign for the Volkswagen Teramont, the automotive brand’s first seven-seat SUV in the region. The focal point of... Read more

Opinion and Insight

How VICE and Virtue Arabia are Connecting with Culture Across the Middle East

LBB Editorial, 1 month, 1 week ago

Ciaran Bonass on creating work that taps into the nuance and diversity of the MENA region – and planting a jungle on the grave of the agency model

Perceptions, says Ciaran Bonass, can lead to misconceptions. The Middle East and North Africa are particularly prone to misconceptions when it come... Read more

Hires, Wins & Business

King’s College Hospital Partners with J. Walter Thompson Dubai

J. Walter Thompson MEA, 3 months ago

JWT selected as agency of record for the global healthcare provider

J. Walter Thompson Dubai has been named agency of record for King’s College Hospital in Dubai. King’s College Hospital is a leading global hea... Read more

The Essential List

The Essential List: Tahaab Rais

McCann EMEA, 3 months ago

The joy of Forrest Gump, the genius of Nolan, the beauty of New Zealand and the best bites in Dubai with FP7/McCann's MENA strategy head

After twelve years in Dubai, Tahaab Rais has got the city sussed. The Regional Head of Strategy & Truth Central at FP7/McCann Worldgroup MENA i... Read more


Arabic and Hindi Come Together in this Clever Campaign Aimed at Dubai's Indian Population

FCB EMEA, 3 months ago

citi and HorizonFCB create a campaign to get multilingual typography nerds excited

Dubai is a city that is powered by migrant workers from all corners of the globes. One of the biggest expat populations there is the Indian communi... Read more


How a Traditional Arab Gesture Transformed Mother's Day for Nivea

FCB EMEA, 3 months ago

Across the Arab world, children kiss their mother's hand... an insight that Nivea and HorizonFCB zeroed in on

A culture insight, an emotional trigger and a whole lotta love – earlier this year Nivea tugged at the heartstrings of mums around the Middle East ... Read more