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Creative

McDonald’s Positions The Chicken Legend as The Burger For Everyday Legends

Leo Burnett London, 2 days, 3 hours ago

The spot features a kayaking 'legend' who hilariously loses his direction whilst rowing in the water

McDonald’s UK has launched a campaign for its Chicken Legend range that positions the quality chicken burger as a reward that we all need and deser... Read more

Creative

Honeycomb Adopts Bees for World Honey Bee Day

Honeycomb TV, 2 days, 4 hours ago

Working in conjuction with bee preservation group, Plan Bee, the aim of the campaign is to help protect and promote the humble bee

It’s World Honey Bee Day tomorrow (19th August). In celebration, we’ve sponsored bees for all our clients and friends, and friends of friends, and ... Read more

Creative

Dentsu Aegis Network and R/GA London Join Forces to Free The World of Malaria

R/GA London, 2 days, 4 hours ago

The agencies have united to deliver a campaign that inspires people, businesses and leaders to help them end the deadly disease

Two of the biggest names in advertising today announce they are joining forces to help Malaria No More UK achieve an era-defining ambition – to end... Read more

The Influencers

Zero Based Retainers - Why They’re Good for Clients and Agencies Alike

Recipe, 2 days, 5 hours ago

INFLUENCER: Recipe’s Ed Glover discusses the benefits of a different - and some would say brave - remuneration model

I am often asked what remuneration structures we use at Recipe. As with most agencies, we employ a number of different models but my favourite has ... Read more

The Influencers

Why Competition Catalyses Creativity

Heads Up Production, 2 days, 6 hours ago

INFLUENCER: Heads Up Production’s Tim Page and Jody Allison discuss why stiff competition isn’t a bad thing when it comes to getting the best creative output

With increasing pressure on the industry to provide brands with more content within the same or even diminishing budget, agencies are rapidly tryin... Read more

Hires, Wins & Business

Tomboy Films Joins JW Collective

JW Collective, 2 days, 6 hours ago

Tomboy Films is set to grow commercials division

Tomboy Films, the advertising production company run by executive producers Glynis Murray and Barnaby Spurrier, has joined JW Collective. The produ... Read more

Creative

W+K Tokyo's Colourful Cosmetic Campaign for Shisedo Redefines Beauty for Modern Audiences

Wieden+Kennedy Tokyo, 2 days, 7 hours ago

W+K Tokyo initiates Global launch of WASO, a new Japanese skincare line from Shiseido for twenty somethings, to connect with millennial youth

W+K Tokyo handled the launch of WASO, a new skin care line targeting youth from Shiseido brand. Shiseido is a Japanese cosmetic company founded in ... Read more

Creative

TotallyMoney Launch Free Credit Report Service with Goes Live With Clive Campaign

McCann EMEA, 2 days, 7 hours ago

'For the viewers at home', ITV’s voice of football Clive Tyldesley stars in the new TV advertising campaign which was made by McCann Manchester

 TotallyMoney has launched a Live Credit Score and Credit Report service that provides customers with up-to-the-minute information about their... Read more

Hires, Wins & Business

BMB Appointed To Lead £4M Campaign To End Loneliness Account

Beattie McGuinness Bungay LLP, 2 days, 7 hours ago

BMB aims to raise awareness of the psychological and physiological issues that can be caused by loneliness with the new work

BMB has been appointed to lead the Campaign to End Loneliness account, raising awareness of the issue of loneliness among older people in the UK.Th... Read more

The Influencers

Will Businesses Build the Perfect Voice for Their Brand?

Adelphoi Music, 2 days, 8 hours ago

INFLUENCER: Adelphoi's Jamie Masters explores the shift away from typing to speaking and the new emphasis on audio

Siri, Alexa, Cortana, Google Assistant... don't they all sound a bit alike? Even when you take all the variants into account – Siri, for instance, ... Read more