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5 minutes with...

5 Minutes with... Marta Llucià

McCann Spain, 4 days, 17 hours ago

Chief creative officer at McCann Barcelona on her Barcelonan spirit, feminist strike action and the least boring times of her life

Marta Llucià began her career in advertising over 20 years ago as an art director at Omnicom agency Adding Targis. It says a lot about her rem... Read more

Creative

How Aldi’s Freshest Print Campaign Delivered in Cannes

McCann Spain, 4 days, 21 hours ago

A fast-paced collaboration between McCann and Havas Media that brought a Gold Lion back to Spain last month

Aldi ‘Fresh Prints’, one of Spain’s three Gold Lion-winning campaigns at Cannes Lions 2018, is a brilliant demonstration of how creativity and medi... Read more

Location Spotlight

5 Stunning Spots Shot in Spain and Portugal

TWENTYFOUR SEVEN, 5 days ago

Twentyfour Seven’s Gordon Mackinnon explains the location choices of recent productions the company has serviced

The world’s top directors and producers are always heading to the Iberian peninsula to make their films. Whether they’re looking for rugged coastli... Read more

Creative

Spanish LGBTQ+ Activists Use Football Shirts to Fight Russia’s Homophobic Laws

LOLA MullenLowe, 5 days, 18 hours ago

Working with LOLA MullenLowe, FELGTB protested against the World Cup host nation’s criminalisation of 'promoting' homosexuality

As Pride Month continues in many countries around the world, the rainbow flag has been out in force as a globally recognised symbol that LGBTQ+ peo... Read more

Creative

Barcelona and Messi are Up Before Dawn in adidas Ad from &Rosas

&ROSÀS, 5 days, 19 hours ago

Argentinian F.C. Barcelona player and other athletes get up early to run in their SolarBOOST trainers

&Rosàs creative agency has created a series of ads for adidas’ SolarBOOST trainer model that centre on F.C. Barcelona and international footbal... Read more

Creative

FCB Spain Created a Home Transformation TV Series for Leroy Merlin

FCB EMEA, 5 days, 19 hours ago

The branded factual entertainment format for the home improvement store launched across Spanish primetime on Discovery Networks

Leroy Merlin has teamed with FCB Spain, the agency positioned at the intersection where advertising and entertainment meet, to launch Casaterapia, ... Read more

Cannes Lions

Spain Triumphs at Cannes 2018

APCP, 6 days ago

The APCP Cannes recap reveals that agencies from Spain garnered a total of 34 Lions at this year's awards event

June 18th to 22nd saw the 65th edition of the Cannes Lions festival. The Association of Advertising Film Production Companies Spain (APCP) was pres... Read more

Hires, Wins & Business

Grey Spain appoints Máximo Lorenzo as CEO

Grey , 1 week, 4 days ago

Under Máximo’s previous leadership at Grey Argentina, his work expanded the agency's client base with over 10 new clients

Grey Europe today announced the arrival of Máximo Lorenzo as the new CEO of Grey Spain. Lorenzo, who will begin in his new role in August, replaces... Read more

Awards and Events

Art Directors Club of Europe Opens Call for Entries to 27th Annual Awards

lbbonline.com, 1 week, 6 days ago

Award-winning works of 31 European local competitions are eligible to enter the ‘Champions League’ of creativity.

The ADCE Awards 2018 are now open for entry, aiming to recognise the best creative work in design and advertising from across the continent. T... Read more

Creative

DDB Spain's 'Taste the Truth' Campaign Promotes Spanish Olive Oil to America

DDB Worldwide, 2 weeks, 3 days ago

The 'Oliveleaks' documentary seeks to explain why Extra Virgin Olive Oil from Spain is unknown in the U.S. in spite of being the top seller in that market

Olive Oils from Spain, the promotional brand for the Spanish Olive Oil Interprofessional, has rolled out a new and groundbreaking promotional campa... Read more