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Creative

KFC's Explosive New ‘Hot & Spicy’ Campaign Visually Brings Heat to Life

Ogilvy & Mather Asia Pacific, 1 day, 14 hours ago

The new campaign by Ogilvy brings the heat to life for KFC’s signature recipe across Hong Kong

 Ogilvy & Mather (Ogilvy) has launched a new campaign for KFC in Hong Kong for their signature Hot & Spicy recipe. The campaign visual... Read more

Hires, Wins & Business

Kipling APAC Appoints TBWA\Hong Kong as Strategic and Creative Partner

TBWA Worldwide, 6 days, 16 hours ago

Kipling sees the upcoming seasonal campaigns as opportunities to debunk stereotypes of what it means to be a woman in Asia today

Kipling, a global accessories brand, originated in Antwerp, the city of fashion, has appointed TBWA\Hong Kong as the strategic and creative partner... Read more

Creative

American Eagle Outfitters and TBWA's DAN Establish New Content Lab Platform

TBWA Worldwide, 1 week, 2 days ago

The Digital Arts Network utilises Omnicom’s Flare Studio platform to give AEO instant access to a global pool of filmmakers

American Eagle Outfitters (AEO) is partnering with TBWA’s Digital Arts Network (DAN) to explore a new operating model for creating content. &n... Read more

Creative

Marriott Hotels Celebrates Hong Kong Sevens in Campaign with Rugby Legend Sébastian Chabal

Ogilvy & Mather Asia Pacific, 1 week, 6 days ago

Ogilvy's campaign is filled with fun and entertaining tips on how to ‘Stay Brilliant’ during one of Asia’s most popular sporting events

Ogilvy & Mather (Ogilvy) has launched a new campaign for flagship brand Marriott Hotels to celebrate Hong Kong’s biggest sporting event.This wo... Read more

Hires, Wins & Business

DDB Group Hong Kong Wins Hotels.com Account

DDB Group Asia Pacific, 1 month, 2 weeks ago

The agency has been appointed for regional brand strategy and creative duties

Leading online accommodation booking platform Hotels.com has appointed DDB Group Hong Kong to lead its Asian creative and strategic duties across H... Read more

Hires, Wins & Business

TBWA\Hong Kong Appoints Jerome Ooi as Executive Creative Director

TBWA Worldwide, 1 month, 2 weeks ago

Jerome joins from Commonwealth// McCann, where he held the role of global executive creative director, Digital Foundry

Jerome Ooi has been appointed to the role of executive creative director, TBWA\Hong Kong and will oversee the creative duties of the entire agency,... Read more

Opinion and Insight

Meet the Ogilvy APAC A-Team

Ogilvy & Mather Asia Pacific, 2 months ago

The big Asia Pacific reshuffle has created an all-star line-up under Eugene Cheong

Call them the Ogilvy Avengers or the APAC A-Team, but Eugene Cheong has cast a roster of real heavy hitters as he pulls together his regional leade... Read more

Creative

Eu Yan Sang Taps Into Generational Gap for Chinese New Year Campaign

lbbonline.com, 2 months, 1 week ago

Campaign created by Constant, recreates scenarios that illustrate how traditional Chinese families tend to not say what they feel

Chinese medicine giant Eu Yan Sang has launched an integrated Chinese New Year campaign across Hong Kong and Macau by tapping into the emotional si... Read more

Creative

Hong Kong Tourism Board Reimagines Country Through Child's Eyes to Inspire Travellers

The Sweet Shop - Auckland, 2 months, 1 week ago

Touching spot, directed by The Sweet Shop's Andrew Lang, shows how Hong Kong celebrates Chinese New Year

With Chinese New Year a couple of weeks away, the Hong Kong Tourism Board finds fortune everywhere in their bustling and energised city.The 90-seco... Read more

Hires, Wins & Business

Ogilvy Strengthens Creative Leadership Team in Asia

Ogilvy & Mather Asia Pacific, 2 months, 2 weeks ago

Reed Collins and Ajab Samrai are now Chief Creative Officers for North Asia and ASEAN respectively and Doug Schiff becomes CCO, Ogilvy Japan

Ogilvy has announced the promotion of Reed Collins and Ajab Samrai to the newly created positions of Chief Creative Officer for Ogilvy North Asia, ... Read more