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Creative

Deutsche Telekom and Saatchi & Saatchi London Create New Media Channel Using Colour as The Medium

Saatchi & Saatchi Worldwide, 3 days, 12 hours ago

The Lenz App changes the way content can be viewed and enables anything magenta to become a viewable screen

Launching today, the iconic Deutsche Telekom colour magenta has been harnessed to create a new medium for entertainment. Created by Saatchi & S... Read more

Creative

Porn Star Lucy Cat is Searching for a Different Kind of Egg This Easter

Serviceplan, 6 days, 14 hours ago

Serviceplan launches viral video for adult entertainment platform mydirtyhobby.de encouraging young men to check their testicles

Easter is the time for egg hunting. Unfortunately, most men forget the importance of checking their own “eggs“ when growing up (in German, the word... Read more

Hires, Wins & Business

Mediaplus Wins Media Account for Lornamead

Serviceplan, 6 days, 17 hours ago

The print campaign launches on April 12th and features actress Katja Riemann as main spokesperson

Mediaplus has won the media budget of Lornamead GmbH, based in Norderstedt. Effective immediately, Mediaplus is responsible for the media planning ... Read more

Creative

This Smart Photo Booth Reveals Germany's Shocking Domestic Violence Stats

DDB EMEA, 2 weeks ago

DDB Berlin and Polyxo Studios use facial recognition tech to raise awareness

To raise awareness for domestic violence against women in Germany, the Berlin based women’s rights organisation “TERRE DES FEMMES” and DDB Berlin c... Read more

The Influencers

Desperately Seeking Sustainably-Minded Consumers

Serviceplan, 2 weeks, 3 days ago

Forget the stereotype of Birkenstock-clad tree-huggers – the modern green consumer doesn’t fit in boxes and they’re looking to brands for guidance, says Serviceplan Berlin MD Joachim Schoepfer

"Manufacturer of sustainable products seeks solvent consumers with an interest in green issues." Businesses are desperately seeking sustainably-min... Read more

Hires, Wins & Business

Serviceplan Promotes Florian Stemmler to Head of Digital Corporate Communications

Serviceplan, 2 weeks, 5 days ago

Stemmler reports to Christiane Wolff, Chief Corporate Communications Officer of the Serviceplan Group

Serviceplan has appointed Florian Stemmler as its new Head of Digital Corporate Communications. Stemmler is responsible for the development of digi... Read more

Your Shot

Your Shot: How Coca-Cola and Ogilvy Berlin Hacked Snapchat Stories to Launch ‘SnapSkate’ Game

LBB Editorial, 2 weeks, 6 days ago

MD / ECD Tim Stuebane on a smart use of the hugely popular app

Snapchat is arguably the most exciting platform for advertisers right now – but due to the constraints of its format and the widely young demograph... Read more

Creative

Coca-Cola Germany Launch 'SnapSkate' The First Ever Native Snapchat Game

Ogilvy & Mather UK, 3 weeks ago

The skateboarding game utilises Snapchat Stories feature and was made by Ogilvy & Mather Berlin

Coca-Cola takes everybody by surprise with an innovative twist on social media platform Snapchat. In the course of the launch campaign for the new ... Read more

Hires, Wins & Business

The Plan.Net Group Achieves €100 Million Revenue Milestone

lbbonline.com, 3 weeks ago

Revenue for the Plan.Net Group at the end of 2016 totalled €100.9 million representing an increase of 7.6%

Gross income for the Plan.Net Group totalled €100.9 million in 2016, 7.6% up on 2015 (€93.8 million).  Revenue in Germany, where it is the lar... Read more

Hires, Wins & Business

Mediaplus Group Now Has 1,500 Employees In 32 Countries

Serviceplan, 3 weeks, 5 days ago

The agency group maintains growth as 2017 proceeds

The Mediaplus Group has gradually expanded its offerings for customers in recent months and, with its two most recent investments in Spain – Alma M... Read more