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Societe Generale Bank Looks to the Future with New Brand Platform

Havas Worldwide, 2 hours ago

Havas 04 launches new campaign championing the spirit of the entrepreneur

A year on from the launch of the Transform to Grow strategic plan, French bank Societe Generale is inaugurating a new brand platform. Driven by the... Read more

Cannes Lions

Cannes Lions Announces 2019 Jury Presidents, 3 days, 1 hour ago

2019 jury line-up includes two new Lions; the Entertainment Lion for Sport and the Creative Strategy Lions

The Cannes Lions International Festival of Creativity has today announced the 27 Jury Presidents that will lead and guide specialist juries at the ... Read more


'Louise Asparagus' Learns to Love Her Name in Spots for French Soup Brand

CLM BBDO, 4 days, 23 hours ago

CLM BBDO honours veggies in first campaign for Les Recettes Ferme d’Anchin

The all-natural, innovative French soup brand 'Les Recettes Ferme d’Anchin' is launching its first campaign, 'The Soup that Honors Vegetables', wit... Read more


McDonald's France Launches Coffee Cup News Stories with Faux-Horror Cinema Ad

TBWA Worldwide, 5 days, 1 hour ago

TBWA\Paris and DAN\Paris conjure up a 21st century way of indulging in the 'coffee-news' ritual

From the beginning of time, when we have a coffee, we also like to open our newspaper and read about the latest news. It is this 'coffee-news' ritu... Read more

Influencer Icon

The Influencers

Christmas Is for Sale...

Rosapark, 1 week, 3 days ago

INFLUENCER: Rosapark's Jean-Francois Sacco digs in to this year's Christmas commercial feast

There are two ways to decode Christmas adverts. The first is to look at it from a creative angle and to compare originality and novelty. Each year ... Read more


Auchan’s ‘Wise Children’ Have Second Thoughts About Misbehaving This Christmas

Serviceplan, 1 week, 3 days ago

Adorable ad for the French retail group was conceived by Serviceplan and directed by Ben Gregor through Wanda

Serviceplan France has created a TV and online Christmas campaign for Auchan Retail France. Six weeks since launching the new brand communicat... Read more


Shocking Films Highlight Different Kinds of Abuse Happening Behind Closed Doors

MullenLowe EMEA, 1 week, 5 days ago

LOLA MullenLowe Paris launches new campaign in partnership with Ministry of Solidarity and Health

In 2016, 67 children died from physical abuse by a relative and 19,700 complaints were filed for sexual abuse against minors.With this in mind, LOL... Read more


Orange Gets Brutally Honest About the 'Most Wonderful Time of the Year’

Publicis Worldwide, 1 week, 6 days ago

Musical spot from Publicis and Megaforce says Orange France will help you forget your Xmas fails

Christmas comes with wave of excitement and enthusiasm each year. Each of us aim to make the most beautiful and perfect Christmas. Let's be ho... Read more

The Essential List

The Essential List: Beatrice Pegard

La Pac, 2 weeks, 3 days ago

The La Pac director is prone to kleptomania in hotels, once had a pet rescue frog and could rustle you up a mean salad Nicoise

French-Australian writer and director Beatrice Pegard has imbibed a healthy balanced diet of cultures since she was born in the French Riviera city... Read more

Your Shot

Meet the Creative Who Got Hired Through Fortnite (And One Who Didn’t)

LBB Editorial, 2 weeks, 3 days ago

Dare.Win found its latest team for a creative internship through a recruitment process on the battle royale gaming sensation

We all know that the standard routes into the advertising industry are a little stale. Young creatives come through the same schools and end up sho... Read more