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Your Shot

Your Shot: How Brazilian Museum Goers Are Conversing with Paintings Thanks to IBM Watson

Ogilvy & Mather Latam, 5 days, 7 hours ago

Ogilvy Brazil CCO Claudio Lima on a captivating artificial intelligence project

According to a study by the Brazilian Institute of Economic Research, 70% of Brazilians have never been to a museum. Ogilvy Brazil and IMB Watson a... Read more

Creative

GTB Brazil and Ford Transform Instagram Stories into an Interactive Game

lbbonline.com, 2 weeks, 6 days ago

Ford Finger Drive utilises Instagram Stories' functions to create game controls

Learning about fuel economy, autonomous technology and engine power just became fun with this nifty experience built inside of Instagram. Ford Braz... Read more

Creative

Skol Launches New Skin Tone Colour Cans to Celebrate Diversity

Saatchi & Saatchi Worldwide, 2 weeks, 6 days ago

The 'Skolors' campaign is another progressive move showing Brazil's biggest beer brand is not slowing down

Skol has launched a limited edition of skin-coloured cans to celebrate diversity. The leading brand of beers in Brazil, Skol has been reinforcing i... Read more

Creative

Farmers Catch Clouds to Bring Rain to Dry Land in Epic Nissan Frontier Spot

TBWA Worldwide, 3 weeks ago

The ad is an epic tale of two farmers who after a season of drought decide to go cloud-hunting, in order to eventually bring rain to their land and village

Nissan Cloud-hunter is the story of two young farmers, who after after an especially dry season have an ingenious idea to bring rain to their villa... Read more

Creative

New Leica Spot by F/Nazca Saatchi & Saatchi Celebrates Black & White Photography

Saatchi & Saatchi Worldwide, 3 weeks, 6 days ago

To promote their new digital black and white only camera a film and three radio spots will be aired in Brazil, France and Germany

A new campaign created by F/Nazca Saatchi & Saatchi will be launched in April for the Leica M-Monochrom (Typ 246), a digital camera that only t... Read more

Creative

This JWT Brazil Campaign Shatters Stereotypes of Indigenous Peoples

J. Walter Thompson Sao Paulo, 1 month, 1 week ago

The Amazonian Baniwa people star in powerful film for the Social and Environmental Institute

In the northwestern most part of the Brazilian Amazon region, known as the "head of the dog", live the Baniwa people, who star in the new campaign ... Read more

Creative

Bestads Six of the Best Reviewed by Álvaro Rodrigues, CEO/CCO, 3A Worldwide, Brazil

Bestadsontv.com, 1 month, 1 week ago

Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites.

BEST TVBest: Magistral Dishwasher: Amateur from Grey Argentina. Cool tagline: "Go Ahead Amateurs". Such a nice use of music to push the idea fu... Read more

Editors
Choice

Creative

Sexist Old Skol Ads Get Makeover from Female Illustrators

Saatchi & Saatchi Worldwide, 1 month, 1 week ago

Skol admits its sexist past and stresses the importance of evolving in campaign from F/Nazca Saatchi & Saatchi

Brazilian beer brand Skol has invited illustrators and artists to recreate old Skol posters and adverts that objectified women to bring them in lin... Read more

Creative

BETC Sao Paulo Combats 'Manterruption' This International Women's Day

lbbonline.com, 1 month, 2 weeks ago

Creates app that helps women count how many times they have been 'manterrupted' during a conversation

During the US presidential debate, Donald Trump interrupted Hillary Clinton a total of 51 times. Clinton only interrupted him nine times.Unfortunat... Read more

Awards and Events

AKQA Casa Wins World Architecture Community Award

AKQA, 1 month, 2 weeks ago

The home away from home’s poetic space takes home prestigious accolade

AKQA Casa has been awarded the prestigious World Architecture Community Award.  Since 2006, the World Architecture Awards have recognised rema... Read more