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Group745
Group745
Group745
Group745
Group745
Group745

Pentalgin (Electrician)

20/04/2015
Advertising Agency
London, UK
49
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Credits
Brand
Agency / Creative
Y&R Moscow has created two new spots to support OTCpharm’s Pentalgin (the leader of the Russian analgetics’ market) campaign. The main campaign idea is that Pentalgin helps Russia to move forward. Both commercials show ordinary people (baker and electrician) who’s everyday work really matter for a lot of people around, so they can’t allow pain.
About VML UK
VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, which name WPP as a “Leader” in Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 30,000 talented people across 60-plus markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. 

VML is a WPP agency (NYSE: WPP).