AGENCY: ETCETERA
CLIENT: TNT
DIRECTOR: MISCHA ROZEMA
PROD. COMPANY: POSTPANIC
Etcetera turned to Mischa Rozema to take on the challenge of directing their hugely ambitious Human Network script. Central to the integrated global campaign for TNT, was this stunning 50 second television spot highlighting the delivery giant's far-reaching network of dedicated couriers. With an accompanying tvc cutdown of 30 seconds, personalised video for TNT's existing clientbase and several key print visuals, PostPanic took on producing the main bulk of the integrated campaign followed by localising to 32 countries.