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Co-op: Pizza that Saves the Planet

21/02/2020
Advertising Agency
London, UK
37
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Credits

Not only do Co-op lead from the front with their delicious food, but they also pave the way for the food retail industry when it comes to sustainability. They've already rolled out compostable carrier bags in stores across the UK, and in 2020 they're aiming for all of their own-brand packaging to be recyclable come summertime.


200 tonnes of plastic is saved every year now that all Co-op pizzas come on recyclable cardboard trays, so we reused these trays to spread the word and celebrate the joy of eating pizza.

About Lucky Generals

A creative company for people on a mission.