senckađ
Group745
Group745
Group745
Group745
Group745
Group745

Fantom

07/09/2018
Advertising Agency
Stockholm, Sweden
29
Share
Credits
Agency / Creative
A new category of wearable tech is here with the launch of ‘Fantom’ – a smartband designed explicitly for fans. Using technology in new and exciting ways, Fantom leads the FanTech movement by combining innovative tech with fan culture to change the way consumers engage with their favourite sports teams, artists and performers. Fantom – together with the teams – offers a host of bespoke features for sports fans including instant match stats, breaking news, inside club information, geo-located updates, fan polls, man of the match, quizzes among other features to help bring fans and the teams, closer together. The in-built technology aims to create a genuine community of passionate, and likeminded people while providing a seamless experience. Fantom is right there on your wrist, sending strong tribe signals, however, in a more discrete way than a club jersey. While football fans are the first to benefit from this exciting technology, Fantom's ‘FanTech' has the potential to revolutionise the way other sports teams and music artists interact with their passionate followers.
About BBH Stockholm

BBH Stockholm is a strategic service design agency, part of the creative agency network BBH, with 1,000 colleagues in London, Stockholm, Singapore, NY, Shanghai, Mumbai, and LA. 

We specialise in helping companies create digital services and experiences, that drive both business and brand value. BBH Stockholm aims to design business breakthroughs through a combination of business design, service design, and brand design. Among our customers, you will find established brands like Adidas, Tesco Bank, Hemfrid, Volvo and Panini Internazionale as well as fast-growing start-ups like Rebtel, Truecaller and Turnpike.