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Group745
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Group745

Uncle Julio's -321 Margarita

23/08/2018
Branding and Marketing Agency
New Haven, United States
134
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Credits
Brand
Agency / Creative
Production
When you have one of the world's coolest (and coldest) margaritas there is a need to capture the magic that makes it so special. That's what Response Marketing did to help launch the -321 Margarita for Uncle Julio's. The spot takes you tableside as the drink is made to order using liquid nitrogen to flash freeze fresh ingredients. It's then topped off with a homemade meringue puff that is also flash frozen so guests breathe out smoke after they pop it into their mouths. With such a fun drink, guests can't help but laugh and smile as they share the experience with their friends.
About Response Marketing
Fueled by curiosity. Grounded in strategy. We're a small and mighty hybrid marketing agency focused on delivering creative solutions to marketing challenges.

We work with ambitious brands that share our belief that marketing is not the savior but the amplifier.  Magic happens when our innovative marketing is layered on top of great product and great operations. 

What do you need to know about us?  We are strategists.  We are tech savvy. We are agile. We are versatile. We are listeners. We are motivated. We have an entrepreneurial culture. We offer integrated services. We are committed to our clients.