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Canadian AIDS Pavilion 2016

Description: The Canada Pavilion - Canada: Meeting the challenge - brought together AIDS 2016 delegates from Canada and around the world, showcased Canada's leadership and engagement in the global HIV response, provided a space for delegates to meet, share experiences and learn from each other. Top Drawer was tasked in developing the following elements: - Logo for the event - Look and feel for the Canadian Pavilion - Social media branding - Branded leave-behind - A full bilingual website, with over 400 resources: www.canadameetingthechallenge.ca - An iPad app that had the microsite offline, for people to browse at the booth - A video showcasing the work done by Canada in the HIV sector

Client

Advertiser: CATIE & ICAD

Creative Agency

Creative Agency: Top Drawer Creative

Creative Director: Rachael Muir

Copywriter: Patty Lowry & Mike Dineen

Art Director: Chris Abbott

Chief Creative Officer: Brian Gahan

Digital Agency

Digital Agency: Top Drawer Digital

Category: Corporate and social

Genre: Apps, Digital, Experiential, Illustration