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Group745
Group745
Group745
Group745
Group745
Group745

Dannon Oikos, "Side Hustle"

03/04/2018
Group745
Advertising Agency
New York, United States
11
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Credits
Dannon Oikos wanted to shift the perception of yogurt as a breakfast option to a protein rich snack to help you keep going - no matter the time of day. We worked with elite athletes to develop original video content that highlighted their hard-hustling, multifaceted lives.
About Big Spaceship

Big Spaceship is a modern partner to ambitious brands. Ambitious brands break the rules & test the limits. To help them do it, we seek opportunities at the cross-section where stories, systems, and communities overlap. This rich creative territory is where our teams and clients create the best work. We are an agency of 120+ creative people in Brooklyn. Talent from some of the biggest, most interesting companies in the world comes to Big Spaceship to get closer to the work. It’s a place where creative thinkers unite to regain their creative freedom. We value our team’s intangibles, the experiences and traits that make them unique, more than their CVs. We build teams to match businesses. We sit together by project, not department. We recognize that ideas come from everywhere and expect everyone to bring their unique perspectives to the table, professional and personal. It’s how we sustain a culture that consistently defies expectations.