Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Rolls-Royce - 360° Video and Rendered Content

Rolls-Royce Motor Cars wanted to bring to life a vision for the future: Rolls-Royce’s VISION NEXT 100, codenamed 103EX. VR was chosen as a suitable medium to achieve this and a beautifully crafted 360° video, comprised of filmed and rendered content, was created. In this immersive video, Eleanor Thornton, the model and muse behind the iconic ‘Spirit of Ecstasy,' provides a beguiling voiceover accompanying the intricate opening particle sequence. The viewer is then taken on a journey from Goodwood, ‘The Home of Rolls-Royce’, to arrive inside the 103EX car, exploring it from all angles. The opening fly-through of Goodwood was captured using Nokia’s OZO camera and an ALTA 6 drone. REWIND was one of the first companies in the UK (if not the world) to make use of bespoke rigs and drone-mount this innovative new camera system. The result is a breathtaking ‘magic carpet ride'. Next, viewers enjoy and explore the fine detail of the 103EX in CG and the final view is a high-speed animated race into the future. Rolls-Royce’s dream of a zero-emission drivetrain with advanced suspension allows the vehicle to almost skim across the road surface.

Category: Other

Genre: VR