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Group745
Group745
Group745
Group745
Group745
Group745

EDF Energy | Show Us Your Bill Selfie | Dog Selfie

08/05/2017
Production Company
London, United Kingdom
229
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Credits
Brand
Agency / Creative
Production
Post Production / VFX
Fresh off his exploits on primetime BBC comedy series Tracey Ullman’s Show, experienced comedy director Nick Collett has turned his eye to skewering a fascinating modern trend; the selfie. Part of EDF’s ‘Show Us Your Bill’ campaign, this film and it’s counterparts encourage viewers to capture themselves and their bill, specifically the QR code, to understand whether or not they could be saving money with EDF. This film focuses on dog-owner Amy, and alongside a Dad posing in front of a bathroom mirror and a woman pretending to sleep in the other two films, touches upon classical selfie stereotypes by poking fun at the often ridiculous nature of those in front of the camera. Featuring loveable pooch Alfie, or ‘Alf’ to stand for ‘Amy’s Little Friend’ (the stand-out of an incredible one day casting session of over 60 people and 20 dogs), the film is funny and can’t help but raise a smile. All in all, a great success for Golden Square neighbours M&C Saatchi & SALT.TV, as proved by the astonishing 600,000+ views in the first month of release!
About SALT.TV

SALT.TV are an end to end production studio who work to maximise the quality of our clients’ creative output. Our reputation is built on their success and we want to provide rich ROI alongside visually captivating and narratively gripping work. 

 

We’ve worked with countless big brands across multiple sectors; financial and business giants such as UBS, Goldman Sachs and Knight Frank, global telecoms networks such as Orange and EE, key retail/FMCG players as varied as Value Retail, Samsung, Simple Skincare and Nestlé, and many more. 

 

Working across TVCs and content delivery (both at a commercial and corporate level), creative collaboration is exactly what our mission to ADD SOMETHING™ is all about; your insight drives our creative decision making. This enables you to access a huge depth of talent we are able to bring to your projects combined with careful cost control and full transparency. We offer a complete production service from storyboard to the final cut, and everything in between.