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Hula Hoops - Bank Robber

his cashier foils a hapless bank robber’s plan, simply by brazenly enjoying her Hula Hoops the way we all secretly do – with her hands full. Edited by Ben Campbell and directed by Outsider’s Jim Gilchrist for BMB, this 30-second spot kicks off a campaign that continues across TV, social media and in-store events.


Brand: Hula Hoops

Creative Agency

Creative Agency: BMB

Production Company

Production Company: Outsider

Director: Jim Gilchrist


Edit Company: Cut+Run

Editor: Ben Campbell