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Durex - Do Not Disturb

Everyone looks forward to better sex on holiday. However, a recent Durex survey found that the reality does not meet 60% of adults' 'sexpectations'. Durex wanted to see what effect an enforced 'digital detox' would have on couples' sex lives. We found six real couples of different nationalities and whisked them away to a luxury holiday resort in order to film the experiment. The resulting mini-doc quickly went viral and has been watched 24.5 million times.

Creative Agency

Group Account Director: Michael Wells

Producer: Natalie Price

Creative Director: George Bell & Tom Harman

Creative Agency: TMW

Production Company

DOP: Dave Miller

Producer: Kirsty Lane

Directors: Marcus Liversedge & Jeremy Groman

Executive Producer: Jeremy Groman

Production Company: Firecracker Films

Category: Condoms, Pharmacy

Genre: Documentary