Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Electric Ireland Rewards, Samba Sardines

TBWA\Dublin, 1 year, 9 months ago

To celebrate and promote Electric Ireland's Rewards program, specifically a trip to the Rio Olympics in Brazil, we devised a hidden camera prank in a Dublin shopping centre. Unsuspecting lift passengers were treated to a personal performance from a samba band and dancers to brighten their journey! Immediately followed by the chance to meet a bona fide olympian!
Client

Advertiser: Electric Ireland

Creative Agency

Copywriter: Corina Egan

Art Director: Chelsey O'Connor

Production Assistant: Sarah Collins

Producers: Ana Baena Sanchez & Alexandra Cullen

Account Director: Sinead Dennis

Production Company

Production Company: MAKE

Director: Rupert Morris

Location: Karleen Smyth

Offline

Edit Company: MAKE

Editor: Rupert Morris

Category: Electric, Utilities

Genre: Comedy, People

Recommended by

RECOMMEND