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Wrapping vs Packing

From accidentally wrapping a cell phone, or losing the end of the tape, to the unique gift givers who wrap with tin-foil or duct tape – the :30 spot, ‘Wrapping vs. Packing’, showcases just how stressful wrapping gifts can be and also reminds consumers how The UPS Store can eliminate some of the stress we face as we prepare to ship gifts to loved ones for the holidays. Check out the spot on YouTube here: https://www.youtube.com/watch?v=UHvR2Zkyj48 ‘Wrapping vs. Packing’ is just one of a number of creative executions Ogilvy & Mather has developed in collaboration with UPS this holiday season to promote the company’s pack and ship guarantee.