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Paddy Power: Change The Game

FA Cup winners Arsenal, Paddy Power, Stonewall and the Gay Football Supporters' Network have teamed up to help tackle homophobia in football. Rainbow coloured boot laces have been dispatched to every single professional player in the UK, including youth and women's teams, alongside deliveries to all MPs and leading political figures. Paddy Power are urging them to show their support by lacing up over Rainbow Lace Weekend; the 13th and 14th September. Tweet support using the official hashtag: #RainbowLaces


Advertiser: Paddy Power

Creative Agency

Creative Agency: Lucky Generals

Production Company

Production Company: MJZ

Director: Jim Gilchrist


Edit Company: Big Chop

Editor: Colin Sumsion

Producer: Barny Wright

Post Production / VFX

Post Production Company: Big Buoy

Colourist: Mark Horrobin

Flame: Big Buoy

Category: Gambling, Sports and leisure

Genre: Visual VFX