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Hires, Wins & Business

Zenith Netherlands Announces Key Digital & Strategy Appointments

The agency takes the next step in its growth strategy as a part of Publicis One

Zenith Netherlands Announces Key Digital & Strategy Appointments

Publicis One Netherlands announced today, the appointment of Daan van Kuijeren, as Head of Strategy and Jochem Zwetsloot as Head of Digital for Zenith.

Prior to Zenith, van Kuijeren was a Strategic Director with Universal Media where he was tasked with communication and brand strategy as well as connection planning working on clients that include Coca Cola, Nuon, Schiphol and Delta Lloyd. In 2009, he co-founded The Gardeners, an online PR and social media agency.

Most recently with Emark, a marketing technology company as operations director, Zwetsloot’s diverse experience in marketing also includes stints at Telfort, Mindshare and Wunderman.

Marc Verschoor, Managing Director, Zenith Netherlands said,”Daan is a highly-motivated strategist who has a crystal clear focus on the end goal. He has great energy and a keen understanding of the business challenges that confront our clients, I’m confident he is the right person to further expand on Zenith’s ROI+ proposition, adding value to our clients.”  Continues Verschoor,” Jochem has an impressive set of experience in the field of digital marketing. With his arrival, we reinforced our commitment in digital as an essential part of our offering. Jochem is certainly the right candidate for Zenith, to lead, guide and develop our digital team, and above all, his vision of how digital services should evolve.”

Speaking about his appointment, van Kuijeren said, “At Zenith, I found the enterprising energy I was looking for. Zenith’s rich ROI heritage combined with the strong Publicis One network and its evolved way of working are key ingredients for success. I look forward to working alongside the team to grow and build a successful, effective and long-standing clientele.”

Zwetsloot commented,” Zenith has all the knowledge, tools and technology required to drive its distinctive ROI proposition in delivering transformational growth for our clients’ business and be their true business partner. The agency’s digital team of strategists, planners, analysts and specialists are at the heart of the engine that enables the collective team to achieve this. I’m truly excited to embark on this journey and work with the team to drive this.”