VCCP Sydney has hired Andrew Holt as CEO to work
alongside ECD Gary Dawson and managing partner David Kennedy-Cosgrove.
Founded
in 2012, VCCP Sydney has grown over the past few years and now has a
client portfolio which includes ING Direct, Fitness First, Compare the
Market, Purplebricks, TAFE Western Sydney and hipages.
This move
marks the next phase for VCCP Sydney and demonstrates its commitment to
creating a challenger agency for challenger brands in the Australian
market place.
Holt comes with over 15 years of experience, most
recently spending 7 years with the Clemenger Group, first with Colenso
BBDO in Auckland and then as managing director of Clemenger BBDO in Wellington and then moving to Clemenger BBDO Sydney in 2014.
In Wellington he was instrumental in leading a creative renaissance,
with the agency winning Gold at Cannes, Spikes and the NZ Effies,
creating New Zealand's most popular ad in 'Ghost Chips' and being ranked
in the Top 20 agencies in the world in the Gunn Report. Prior to this
Holt worked in the UK. He has helped deliver world-class work for brands
such as Foxtel, Toyota, Vodafone, Budwieser, Aussie Home Loans,
Barclaycard and the New Zealand Transport Agency.
For Holt becoming part of VCCP Sydney represents a new and exciting challenge.
Says
Holt: "I'm incredibly excited to be joining VCCP and to be able to help
the team shape the next phase of the agency's growth. VCCP is a great
global agency brand built on inspiring values and an admirable belief in
the value of commercial creativity. They are an agency with a point to
prove, looking for clients with a point to prove; which is an infectious
ambition and a compelling one too in a market that needs less Navy and
more pirates!"
Says Dawson: "It's great to have Andrew on board.
He has the experience, enthusiasm and ambition to help spearhead our
offering. I'm very excited about what we're shaping here at VCCP Sydney.
He's got a great haircut too."
Says Peter Polster, international
chief operating officer: "I am absolutely delighted that Andrew is
joining us as CEO in Sydney. As a global challenger agency for
challenger clients we are particularly selective as to who is leading
any of our seven offices around the world. Andrew is the perfect cast
and we are all looking forward to working with him."