senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

This Sweet Ad About Arthritis Urges Us to ‘Keep an Eye Out for Invisible Pains’

12/10/2017
196
Share
Agency Primetime and director Mikkel Blaabjerg tell an everyday father-daughter story for the Danish Rheumatism Association
The Danish Rheumatism Association brings focus to the invisible pains that Arthritis patients experience everyday in this cinematic and narratively driven awareness film. It was directed by Mikkel Blaabjerg via Octopuss and created by the agency Primetime. 

In the film we follow a father and his daughter going about a relatively regular day - making breakfast, working, ballet class. But these everyday tasks aren’t quite as simple as they would be for non-arthritis sufferers.

Check out the ad below. 


Credits
Brand
Agency / Creative
Production
Post Production / VFX
Music / Sound
Work from
Easy On Me
Adele
28/03/2024
1
0
Gevin Fax
Polaris
28/03/2024
3
0
1
0
ALL THEIR WORK