The Night Never Ends in BETC's New Campaign for Yves Saint Laurent Beauté
Yves Saint Laurent Beauté has launched a new male fragrance, La Nuit De L’Homme Eau Electrique, with a commercial created by BETC Luxe & BETC Pop.
The film shot by famed music video director Colin Tilley and featuring fascinating models Jacquelyn Jablonski and Vinnie Woolston is a collection of six adventures (The Entrance, The Concert, The Pool, The Mirror, The Lift, The Rooftop) showing how the night never ends.
Advertiser: Yves Saint Laurent Beauté
Creative Agency: BETC Luxe & BETC Pop
Creative Director: Jasmine Loignon
Copywriter: Güllit Baku
Art Director: Mathilde Fallot
Director: Colin Tilley
Production Company: Phantasm
Category: Beauty/health , Perfumes
Genre: Digital , PR , People