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Creative

The Naive New Beaters Find Their Spark in Comedy Documentary from BETC Paris

BETC Paris, 1 week, 5 days ago

Agency launches branded content film for ibis hotels

The Naive New Beaters Find Their Spark in Comedy Documentary from BETC Paris

The three members of the Naive New Beaters band have been filmed in a tongue-in-cheek documentary now available online.

The Naive New Beaters do not shy away from experimentation. Last year, they released a 360 music video for their song Heal Tomorrow.

The pop band now embark on a post-tour journey inside a Parisian hotel, where they try to recover after performing and travelling all over the world.

Will they suffer a nervous breakdown or will they find their energy back in the cosy comfort of the hotel? Find out in the Do Not Disturb documentary, a piece of branded content created by BETC Paris for ibis.

Creative Agency

Creative Director: Antoine Choque

Copywriter: Chrystel Jung

Art Director: Romain Ducos

Executive Creative Director: Stephane Xiberras

Creative Agency: BETC Paris

Production Company

Production Company: Francine Framboise

Director: Raphael Frydman

Category: Services, toursim , Travel

Genre: Documentary