Dr Film's Billy Pols recently headed to the LA desert to shoot this stylish short for Belgian fashion brand JBC and its latest clothing line by Belgian pop singer Axelle Red. With creative out of The Ideas Unit, Belgian production company sought the aide of production services company Fixer Films to make the spot a reality.
The film features two ‘wanted’ models making a carefree escape from the cops via a diner, motel and gas station into a dusty wilderness.
Credits
Client : JBC
Spot : Axelle Red “Route 66”
Client: JBC
Agency: The Ideas Unit
Agency Location: Brussels
Creative Director: Danny Pauwels
Production Company: Dr Film
Production Company Location: Brussels
Director: Billy Pols
Director of Photography: Daniel Bouquet
Executive Producer: Annemie Decorte
Production Service Company: Fixer
Producer: Eric Brown
Editorial Company: Dr Film
Editorial Company Location: Brussels