'Style or Substance?' for Audi

Rogue's Saam Farahmand directs a darkly elegant Audi spot that pits practicality against our inner peacock. With creative from BBH, 'Style or Substance' sees an smartly dressed woman take a slow-motion tumble after snapping a heel.

Credits

Title: Style or Substance
Client (Brand)/Artist: Audi
Agency / Record Company: BBH
City & Country: London, UK
Agency Producer: James Laughton
Creative Director: Ian Heartfield
Copywriter: Thomas Drew
Art Director: Uche Ezugwu
Director: Saam Farahmand
Production Co & City: Rogue Films, London
Producer: Sophie Weldon 
Director of Photography: Lasse Frank
Post Production & City: The Mill, London
Editor & Company: Paul Hardcasatle, Trim