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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Smart Energy's Comedic Xmas Campaign Turns Focus on Fathers for Festive Funnies

13/12/2017
Production Company
London, United Kingdom
98
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MindsEye Director Jono Hunter captures classic dad behaviour in a hilarious series of spots created by AMV BBDO

Ah...Christmas just wouldn’t be the same without some classic dad humour and luckily, we are here to serve this up for you.

Working through AMV BBDO, Jono Hunter has helmed three short and fun spots for Smart Energy.

Tapping into the truism that dads love nothing more than to have a good nag about the heating, Jono executes these playful spots by presenting the relentlessness of our loveable but ever-so slightly-annoying dad, who just can’t help himself from keeping on top of the family’s energy usage over Christmas time.




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