Psyop “Slightly Exaggerates” in This Insanely Gorgeous Travel Oregon Film

It may only be March but we’ve got what could be 2018’s most beautiful commercial on our hands. 

Courtesy of Wieden+Kennedy Portland, Psyop director Kylie Matulick and the team at Sun Creature, please feast your eyes on ‘Only Slightly Exaggerated’, an other-worldly animated piece (with possible inspiration from the famed Studio Ghibli) for Travel Oregon. 

But enough of our words. Please, watch the film below and then check out a quote from director Kylie underneath.

Kylie reflects on the job: “When Travel Oregon approached us with their brief, we were beyond excited by the idea. The call for a cinematic short film that was hand crafted and fully animated, filled with the natural beauty of Oregon but elevated to new heights through magical realism was an instant "hell yes"!

“We visited Oregon and began brainstorming the particular landmarks and narrative moments that could be heightened with native animals, some mythical creatures and a little animated magic. Every destination needed to have it's own unique little moment and we had a great time experimenting with how to tell the story.

“Once the general narrative was locked in, we collaborated with the amazing Sun Creature to bring this to life. They shared the same love and passion for this project and truly brought their A-game.

“In the end, we hope that people watch the film and are simply lifted away to this beautiful part of the world. And then, go explore the real thing!"

Directors: Kylie Matulick, Todd Mueller

Managing Director: Neysa Horsburgh

Executive Producer: Lucy Clark

Head of Production: Drew Bourneuf

Producer: Nick Read

Associate Producer: Lara Arikan

Designers: Joe Ball, Devon Manney, Andrew Park, Robin Thompson

2D Supervisor: Ryan Raith

Storyboard Artist: Max Forward

Compositors: Ryan Raith, Joe Ball, Sarah Blank, Tommy Wooh

Flame Artist: Kim Stevenson

Editors: Brett Nicoletti, Lance Pereira

Assistant Editor: Rob Cavedo 

Executive Producers: Guillaume Dousse, Charlotte de la Gournerie

Producer: Guillaume Dousse

Associate Producer: Simon Lee Bresling

Line Producer: Charlotte Sanchez

Production Manager: Fie Ørnsø

Art Directors: Simon Lee Bresling, Guillaume Dousse

Animation Supervisors: Liane-Cho Han, Kenneth Ladekjær

Background Supervisor: Patrice Suau

Storyboard Artist: Liane-Cho Han

Colorscript Artist: Daniel Cacouault

Concept Artists: Patrice Suau, Daniel Cacouault, Thomas Reteuna, Ben Marsaud, Mourad Elias Seddiki, Simon Masse, Leïla Courtillon, Linnea Sterte, Luca Vitale, Lucas Durkheim, Samuel Klughertz

Character Designers: Kenneth Ladekjær, Luca Vitale

Layout Background Artists: Simon Masse, Jean-Michel Boesch, Linnea Sterte, Thomas Reteuna, Jade Khoo

Layout Posing Artists: Kenneth Ladekjær, Pierre Rütz, Mourad Elias Seddiki

Layout Compositing Artists: Birk Von Brockdorff, Anthony Lejeune

Background Painters: Patrice Suau, Simon Masse, Thomas Reteuna, Matthew Vince, Grace Liu, Sylvain Fabre, Théo Boubounelle, Alexis Liddell

Character Animators: Pierre Rütz, Christoffer Elsborg Kramme, Mourad Elias Seddiki, Thibaud Petitpas, Kenneth Ladekjær, Cyrille Chauvin

FX Animators: Thibaud Petitpas, Olivier Malric, Rachid Guendouze, Ines Scheiber, Stéphane Chung, Kenneth Ladekjær, Touraj Khosravi

Clean-up Artists: Christoffer Elsborg Kramme, Kay Sales, Laura Büchert Schjødt, Nawell Sdiri, Marick Queven, Sandrine Han Jin Kuang, Mette Ilene Holmriis

Color Detail Animators: Christoffer Elsborg Kramme, Kay Sales, Laura Büchert Schjødt, Nawell Sdiri, Sandrine Han Jin Kuang, Mette Ilene Holmriis, Pierre Rütz, Mikkel Mainz Elkjær

Animation Color Artists: Christoffer Elsborg Kramme, Kay Sales, Laura Büchert Schjødt, Nicoline de Selsted Lind, Mette Ilene Holmriis, Mikkel Mainz Elkjær

Senior Compositing Artists: Birk Von Brockdorff, Paul Ó Muiris