Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Creative

Moving New Pampers Spot Features Beautiful Version of ‘I’m Coming Home’

Track sung by Chanele McGuinness and arranged by Luis Almau for Soundtree

Moving New Pampers Spot Features Beautiful Version of ‘I’m Coming Home’

This moving campaign for Pampers features the beautiful voice of Chanele McGuinness, as arranged by Luis Almau for Soundtree. 

The TVC was filmed at Southampton Hospital in their Neonatal Unit. Nine real families and their premature babies were followed and filmed, including the staff of the hospital, catching the true essence of what it’s like for both baby and family from birth to their journey home.  

The spot was created by Saatchi & Saatchi London and directed by Moxie Pictures’ Luke Franklin.
Advertiser

Advertiser: Pampers

Creative Agency

Creative Agency: Saatchi & Saatchi UK

Music and Sound

Arranger: Luis Almau for Soundtree Music

Music Production: Soundtree Music

Performer: Chanele McGuinness

Offline

Editor: David Webb

Edit Company: Final Cut

Production Company

Production Company: Moxie Pictures

Director: Luke Franklin

Category: Nappies , Pharmacy

Genre: Music & Sound Design