The winners of Australia's Good Design Awards,
the highest honour for design innovation in Australia, were announced at
the Sydney Opera House on 17 May at the 60th Annual Good Design Awards
Ceremony.
M&C Saatchi Group and Tricky Jigsaw's NRMA
Fireblanket received a prestigious Good Design Award Winner in the
Social Impact category in recognition for outstanding design and
innovation.
The annual Good Design Awards is Australia's most prestigious Awards for
design and innovation with a proud history dating back to 1958. The
Awards celebrate the best new products and services on the market,
excellence in architectural design, digital and communication design and
reward emerging areas of design including business model innovation,
social impact and design entrepreneurship.
The Good Design
Awards Jury commented: "The Fireblanket is a scalable and realistic way
to support early detection of bushfires, which affect one in 10
Australians. The Social Impact Jury particularly love the idea of the
concept and the potential it has to make a significant positive impact
on our lives. The social and environmental impact of spotting fires
earlier is clear and the government or taxpayer savings are apparent."
Says
Ben Cooper, managing director, Tricky Jigsaw, an M&C Saatchi Group
company: "NRMA Fireblanket is the work of many designers, engineers,
scientists and technologists. Our passion for its purpose has driven us
all and design is pivotal to its success. We are very proud to win this
accolade for the work that has been done, but more importantly for the
impact it will have."
The 60th Anniversary Good Design Awards
attracted a record number of entries. From the 536 innovative designs,
only 260 projects were selected to receive the coveted Good Design
Award.
The winners were presented with the new sustainably
designed Good Design Award trophy in Sydney. Special guest, Jan Utzon
(son of Jorn Utzon, who designed the Sydney Opera House) presented the
Good Design Award of the Year on stage and congratulated all of the 2018
Winners.
Winners of the Good Design Awards will be showcased to
the general public during Vivid Sydney, the world's biggest festival of
light, music and ideas in Sydney from 25-27 May 2018 at the Overseas
Passenger Terminal, Circular Quay.