Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that intersts you, share your favourite stories and follow your favourite people and companies

Already have an account?

Hires, Wins & Business

Mattel Australia Appoints Clemenger BBDO, Melbourne as New Brand Agency

Clemenger BBDO , 1 month, 4 weeks ago

The toy company appointed the agency following a competitive pitch.

Mattel Australia Appoints Clemenger BBDO, Melbourne as New Brand Agency

Clemenger BBDO Melbourne has been appointed lead brand agency for Mattel Australia. Mattel is one of the world largest toy companies with Barbie, Hot Wheels and Fisher-Price some of its most famous product brands.

Says Chedney Rogers, marketing director, Mattel: "We are thrilled to expand our relationship with the talented and creative group at Clemenger BBDO Melbourne and together we look forward to inspiring the wonder of childhood through play."

Says Nick Garrett, CEO, Clemenger BBDO Melbourne: "Mattel is a brilliant business, with global reach and we are excited to get a chance to work with them. The broader emotional and strategic opportunity for Mattel is huge and if creativity can play a part in their desire to inspire and help childhood learning and development, then we would be very proud to assist them."