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Creative in association withGear Seven
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Loco Serves Up Some New Wagamama Recipe Videos

26/07/2016
Production Agency
London, UK
42
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New 'how to cook' videos coincide with wagamama’s launch of new restaurant placemats

Loco has created a series of “how to cook” videos for online distribution to coincide with wagamama’s launch of new restaurant placemats showing a selection of simplified recipes. The films embrace the brand’s feel good theme of sharing fresh food with friends and are a perfect fit for social media where they are performing well. The popular donburi video reached 1.6 million people in 4 weeks.

Loco's production team convened for an exciting Saturday of cooking, filming and (of course) tasting super fresh wagamama meals at the Mansion House location. We developed a graphical style for the films that would reflect the restaurant’s brand whilst giving people the chance to create their own wagamama experience at home. The tabletop shoot captured everything in stunning 4k with the Arri Amira to give the ultimate flexibility in post production and grade. The resulting recipe films are delicious, informative and extremely popular.

If you’re craving some homemade wagamama dishes, you can find the recipe films on the wagamama website.

For links to Loco's other projects with wagamama, click here.

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Brand
Production
Post Production / VFX
Editorial