LIA Reveals 2016 Integration Shortlist
London International Awards (LIA) has today announced the shortlist for Integration.
There are a total of 30 entries shortlisted in Integration. The United States fared well with seven shortlisted entries, followed by the United Kingdom with five entries shortlisted.
Malcolm Poynton (Global Chief Creative Officer, Cheil Worldwide) was this year’s Integration Jury President, and he was joined by Jay Benjamin, Lauren Connolly, Tony Calcao, Josh Grossberg, Alan Kelly, Lixaida Lorenzo, Bechara Mouzannar, Dörte Spengler-Ahrens, and Eric Springer.
To view all the Shortlisted entries with media and full creative credits visit the LIA website.
Winners will be announced on 2nd November.
Complete list of Integration Shortlist (by country):
BELGIUM:
Air Partner of McCann, Brussels - Visit Brussels “Call Brussels” - Multi-platform Campaign
CANADA:
Rethink, Toronto - AAUW “#TheReal10” - Multi-platform Campaign
COSTA RICA:
J. Walter Thompson Costa Rica, San José - Teletica, Inamu, Fedefutbol Against Domestic Violence “The Second Scoreboard” - Integration
FRANCE:
FRED & FARID, Paris - Prodiss “Ma place est dans la salle” - Integration
Marcel, Paris - Intermarché “Sugar Detox” - Multi-platform Campaign
McCann Paris, Paris - Mouvement du Nid “Girls of Paradise” - Integration
GERMANY:
DDB Group Germany, Berlin - Pink Ribbon Germany “Check it before it´s removed” - Integration
Grabarz & Partner, Hamburg - EXIT Deutschland “Donate the Hate - The Involuntary Online Donation” - Integration
Jung von Matt AG, Hamburg - EDEKA “Home for Christmas” - Multi-platform Campaign
Ogilvy Germany - Mein Kampf - Against Racism - Integration
LEBANON:
J. Walter Thompson Beirut, Beirut - The Good Note - Integration
NEW ZEALAND:
Colenso BBDO, Auckland - DB Export “Brewtroleum” - Multi-platform Campaign
Y&R NZ, Auckland - Burger King “McWhopper” - Multi-platform Campaign
SPAIN:
Leo Burnett Madrid, Madrid - Christmas Lottery “Justino” - Multi-platform Campaign
SWEDEN:
Forsman & Bodenfors, Gothenburg - If Insurance “Slow Down GPS” - Integration
INGO Stockholm, Stockholm - Swedish Tourist Association “The Swedish Number” - Integration
UNITED KINGDOM:
adam&eveDDB, London - Loyalty App “Shoplifters” - Multi-platform Campaign
adam&eveDDB, London - John Lewis “The Man on the Moon” - Multi-platform Campaign
adam&eveDDB, London - Skittles “Give the Rainbow” - Multi-platform Campaign
McCann London, London - Xbox / Tomb Raider “Survival Billboard” - Multi-platform Campaign
McCann London, London - Xbox / Halo “Squadvertiser” - Multi-platform Campaign
UNITED STATES:
CP+B, Boulder - Kraft Mac & Cheese “Blind Taste Test” - Multi-platform Campaign
Deutsch, New York - Krylon “The First Ever Pinterest Yard Sale” - Multi-platform Campaign
Goodby Silverstein & Partners, San Francisco - Doritos “Doritos Rainbows” - Integration
Grey New York, New York - States United To Prevent Gun Violence “Gun Shop” - Multi-platform Campaign
J. Walter Thompson Puerto Rico, San Juan - Triple-S Advantage “38 Years Later” - Multi-platform Campaign
McCann New York, New York - Lockheed Martin “The Field Trip to Mars” – Integration
McCann Worldgroup Puerto Rico, San Juan - Primera Hora “Pepito” - Integration
R/GA's Hustle, Los Angeles - Beats By Dre “Straight Outta” - Integration
Venables Bell & Partners, San Francisco - REI “#OptOutside” - Multi-platform Campaign
