Leo Burnett Manila Announces Back-to-back Wins at AME Awards

Leo Burnett Manila has earned some new medals at the 2016 International AME Awards for Advertising and Marketing Effectiveness. An international jury of marketing and advertising experts awarded an AME Silver Medallion to Leo Burnett’s campaign McTollbooth, and Silver and Bronze Medallions for Lucky Drive all for client McDonald’s. 

Leo Burnett Manila is the only medal winner from the Philippines in the latest edition of the AME. Last year, Leo Burnett Manila was given 5 awards including the AME Platinum Award and the AME Green Award for its Aid Couture project for Procter & Gamble.

The AME Awards New York honors work that demonstrates ground-breaking solutions to challenging marketing problems. Winning campaigns are recognized for exhibiting specific marketing goals and objectives through creative execution and strategic planning.

“We are grateful for this recognition from the AME Awards. It is a testament not only to the consistent quality of our creative work but also highlights our passion for creating advertising solutions that are grounded on human insights that help build client’s business,” says Raymond Arrastia, Leo Burnett Manila Managing Director.

“These awards are particularly rewarding both for us and our clients who value creativity that are powerful in its effectiveness,” added Raoul Panes, Leo Burnett Manila Chief Creative Officer.