Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Creative

Katy Wang's Tom Rosenthal Video is Cute and Wobbly

Partizan director applies her unique animation approach to the song 'Forests'

Katy Wang's Tom Rosenthal Video is Cute and Wobbly

Katy Wang’s latest music video for singer Tom Rosenthal is a nostalgic animation full of colour and playful scenes. The childlike visuals complement the innocence of the song, and the dreamy nature of the narrative.

Katy commented on the film, saying: “The song immediately made me feel nostalgic, and reminded me of the feeling you get when you're a kid sitting in the backseat of your parent's car. Huge mountains at night can sometimes play tricks on your imagination; and sitting in a warm car, sheltered from the rain is a really special memory for me. That kind of cosy, safe, curious feeling is what I wanted to convey the most through the music video - what it's like to be a child again.

"I chose to animate it at a lower frame rate than I usually work in, to evoke a more childlike, wobbly feel to it. The style is inspired by a bunch of visuals I loved absorbing when growing up, like Studio Ghibli movies and the Nintendo DS game Animal Crossing: Wild World. Tom was an amazing client to work for, he gave me complete creative freedom to really indulge in this project.” 

Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Production Company

Production Company: Partizan

Executive Producer: Duncan Gaman

Director: Katy Wang

Animation

Animator: Katy Wang

Genre: Animation