Ikon has hired Hugh McGilligan (left) and
promoted Pia Coyle (centre) to its national team, building its strategy
and media investment offers and boosting inter-office collaboration.
McGilligan
joins as the new national head of strategy. He joins the agency
following a lengthy stint in New York working in strategy roles on
brands as such as Verizon, Whirlpool, Mazda, Axe/Lynx, Heineken and Dos
Equis. He leads a team of strategists, and works closely with creative,
digital and media to raise creative output, drive innovation and
ultimately deliver bottom-line results.
David Gerrie (pictured above right), CCO, Ikon, said: "Hugh is an
outstanding strategist who brings a wealth of diverse experience to this
role. He has also demonstrated strong management skills and business
development acumen, both of which will be a valuable addition to our
national team."
Most recently at Millward Brown Vermeer in New
York, McGilligan has also worked at Edelman, Hill & Knowlton, and
Y&R Brands.
Pia, promoted to national head of investment,
joins McGilligan on the national team. She first joined Ikon in 2011
and has been promoted through several roles including head of media
services and trading director.
"Pia was an obvious
choice to lead Ikon's dynamic trading product and teams," said David. Her unrivalled
understanding of our client's needs and the rapidly evolving
marketplace amplifies our cross-office offer. We are keen for her to
take this next step and delighted to welcome her to the national team.
"With
Hugh and Pia now in their roles our national team is in an even better
place to help drive the business across multiple markets. It's an
exciting time for Ikon and its growing capabilities."
The new appointment and promotion follow the announcement that
Ikon had unveiled a new national structure earlier this year.
Both Hugh and Pia will report to David.