Get Some belVita Swag with Virtual #MorningWin Shop

The brand behind belVita Breakfast Biscuits opens the doors to its new online #MorningWin Swag Shop featuring Soft Baked belVita Breakfast Biscuits. Starting today through September 19, fans of belVita can log on to MorningWin.com from 9am ET until 1pm ET to view #MorningWin inspired swag items, including yoga mats, coffee mugs and mirrors, and learn how to enter for a chance to win them simply by tweeting. New swag items will be up for grabs every thirty minutes each day.

To Enter for a Chance to Win Some Swag:

- Make sure you are following @belVita on Twitter

- Tweet #MorningWin and that prize’s specific hashtag, which will appear along with the item on MorningWin.com

- Feel free to include an optional description of a personal “Morning Win” in your tweet.

The promotion is first-come, first-served, so tweet fast to win a particular piece of swag. 

Each piece of swag will be accompanied by a box of Soft Baked belVita Breakfast Biscuits. Also the promotion is limited to one entry per Twitter account per person per Entry Period.

“As with the brand’s successful January 2014 #MorningWin campaign for its crunchy biscuit varieties, the Soft Baked belVita #MorningWin Swag Shop celebrates those who accomplish victories each morning, like eating a balanced breakfast that includes a belVita Soft Baked Breakfast Biscuit or getting the kids to school on time,” said Mikhail Chapnik, Senior Brand Manager for belVita. “belVita is thrilled to once again engage with our fans directly and provide an extra boost of encouragement during their morning.”

The integrated “#MorningWin – Steady Energy, All Morning Long” campaign around Crunchy belVita Breakfast Biscuits kicked off in January, and featured national television spots, radio jingles, personalized tweets and branded content partnerships. Select morning wins shared with @belVita on Twitter using the hashtag #MorningWin received tailored responses from the brand in the form of personalized certificates, videos, virtual 3D trophies and/or real morning win trophies, produced in a storefront retail activation on New York’s Lower East Side and customized to celebrate the specific feat.