Erwin Penland Makes an 'Elevator Pitch' for UPS Stores
Erwin Penland are back with some new great work for The UPS Store – “The Elevator Pitch.” “The Elevator Pitch” content series is comprised of three episodes where contestants enter an elevator with Marcus Lemonis, host of the popular reality show “The Profit”, and literally give their businesses’ “elevator pitch.” After hearing three pitches Marcus evaluates each one, providing feedback and giving advice. The UPS Store began working with Marcus Lemonis in 2016, as a way to further deliver on The UPS Stores goal: defining themselves as the community small business resource centre.
“The Elevator Pitch” content series focuses on:
- Giving small business owners and entrepreneurs a unique opportunity to put their business in front of a seasoned professional for real potential rewards.
- The possibility of each contestant standing a chance to win $10,000 and a small business solutions package from The UPS Store to help better their business.
You can check out three episodes of the series below:
Client
Advertiser: The UPS Store
VP of Marketing: Michelle Van Slyke
Creative Agency
Creative Agency: Erwin Penland
Copywriter: Ryan W. Brown
Art Director: Linda Fung
Executive Creative Director: Mike Lear
Chief Creative Officer: Con Williamson
Group Creative Director: Rich Cutter
Managing Director: Karen Mawhinney
Senior Account Manager: Lindsey Breitweiser
Associate Creative Director: Austin Scott
Content Producer: Danny Miller
Account Director: Liz Bartges
Production Company
Production Company: Rival School Pictures – NY, NY
Executive Producer: James Blom
Director: Mark Perez
Offline
Edit Company: The Hive – Greenville, SC
Music
Music Agency: Getty
Genre: PR