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Erwin Penland Makes an 'Elevator Pitch' for UPS Stores

Rival School Pictures' Mark Perez directs the reality series

Erwin Penland Makes an 'Elevator Pitch' for UPS Stores

Erwin Penland are back with some new great work for The UPS Store – “The Elevator Pitch.” “The Elevator Pitch” content series is comprised of three episodes where contestants enter an elevator with Marcus Lemonis, host of the popular reality show “The Profit”, and literally give their businesses’ “elevator pitch.” After hearing three pitches Marcus evaluates each one, providing feedback and giving advice. The UPS Store began working with Marcus Lemonis in 2016, as a way to further deliver on The UPS Stores goal: defining themselves as the community small business resource centre.


“The Elevator Pitch” content series focuses on:

 - Giving small business owners and entrepreneurs a unique opportunity to put their business in front of a seasoned professional for real potential rewards.  

- The possibility of each contestant standing a chance to win $10,000 and a small business solutions package from The UPS Store to help better their business.

You can check out three episodes of the series below:


Advertiser: The UPS Store

VP of Marketing: Michelle Van Slyke

Creative Agency

Creative Agency: Erwin Penland

Copywriter: Ryan W. Brown

Art Director: Linda Fung

Executive Creative Director: Mike Lear

Chief Creative Officer: Con Williamson

Group Creative Director: Rich Cutter

Managing Director: Karen Mawhinney

Senior Account Manager: Lindsey Breitweiser

Associate Creative Director: Austin Scott

Content Producer: Danny Miller

Account Director: Liz Bartges

Production Company

Production Company: Rival School Pictures – NY, NY

Executive Producer: James Blom

Director: Mark Perez


Edit Company: The Hive – Greenville, SC


Music Agency: Getty

Genre: PR