Edelman To Participate In 'CEO For A Day' To Inspire Future Leaders

Brexit, Trump … media and marketing played a role and, as Facebook is discovering, the new landscape presents unprecedented challenges for leaders.

On the 22nd November Edelman, one of the leading global brand and communication agencies, will participate in “CEO for a Day” – giving a British university students a chance to shadow the UK CEO and get a taste of what it takes to lead in comms

Edelman is one of 15 top companies taking part (also including from media sector BT, and ITV – full list on link below) in CEO for a Day, an initiative being piloted in the UK by global executive search firm Odgers Berndtson

CEO for a Day has so far paired over 700 CEOs and students internationally since its launch, and aims to inspire and help build a connection between today’s business leaders and a new generation facing very different challenges

Check out the video below to see what students are hoping to get out of the day's events: