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Creative in association withGear Seven
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Ed Sheeran Shares His Love of Ketchup in Heinz's 'Ed Chup' Campaign

17/06/2019
Production Company
Los Angeles, USA
492
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DAVID the Agency and Smuggler reminds us that every restaurant deserves a bottle of Heinz
Ed Sheeran has been a longtime fan of HEINZ Ketchup. He’s professed his love for HEINZ on Twitter, in interviews, and he even has the HEINZ logo tattooed on his arm.

Ed loves HEINZ so much, he directly reached out to HEINZ to announce he’d written a commercial about his favorite ketchup. When Ed brought HEINZ the idea to show how HEINZ ketchup is worthy of bringing wherever he goes, bringing his commercial to life was a no brainer.



The ad stars HEINZ’s #1 fan, Ed Sheeran, and reminds us all that every restaurant deserves to have a bottle of HEINZ on the table.

The global campaign is supported by social, TV, and print featuring Ed’s HEINZ tattoo.
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