Colenso BBDO's 'SelfieSTIX' Receives Commendation at LBB's Immortal Awards
Four projects have been crowned Immortal at global advertising award, The Immortal Awards. The winners were decided during a live judging session, held at The Mill in New York, by a world-class panel of jurors on 2nd November.
- Nike's 'Nothing Beats a Londoner', submitted by Final Cut, Time Based Arts and Cinelab London
- Skittles' 'Exclusive The Rainbow', submitted by DDB North America
- Tide's 'It's a Tide Ad', submitted by Saatchi & Saatchi New York
- Bodyform & Libresse's 'Blood Normal', submitted by AMV BBDO, Somesuch and Cinelab London
Says Matt Cooper, founder of Little Black Book and The Immortal Awards: "The business of advertising is changing but the way we benchmark our work has stayed relatively similar for decades. We created this show to celebrate creativity and to continue to provide both our members and our readership base with everything they need to know about the creative industries globally. The Immortal Awards and our league table are the final pieces to this puzzle, allowing everyone to know who is making the best work in the world."
Chairman of LBB, Sir John Hegarty, inspired the show's unique model, which carries zero tolerance for scam ads. Members of Little Black Book were invited to enter up to a maximum of five ads or campaigns into the show, for free. The results of this year's award show now power a League Table of Creativity that ranks all LBB members and will continue to do so year-on-year.