Clemenger BBDO Melbourne has been announced as
global creativity report, Big Won's most creative agency of 2017, with
the agency's work for TAC's 'Meet Graham' featuring as the single most
awarded campaign in the world.
To identify the best agencies
across the globe, the Big Won rankings scours data from 4,586 pieces of
work from 1,886 agencies across the globe, with Clemenger BBDO
Melbourne's creative output over the past 12 months putting it ahead of
the pack.
Says James McGrath, creative chairman, Clemenger BBDO Melbourne: "If
there was any Agency of the Year title that says we are doing something
right, it's the Big Won, it tells us that our agenda to be our best
across all-platforms, is working. It's both a great privilege and an
honour to be continuing the greater BBDO best in class, year on year.'
Says
Nick Garrett, CEO, Clemenger BBDO Melbourne and Sydney: "If you had
asked us two years ago if we would be in this position, we would have
laughed in disbelief. We are deeply proud of our brilliant team and our
brave clients because good work that works isn't easy, and it takes
passion, curiosity and resilience in equal measure to make it happen. We
won't forget 2017 anytime soon, but our sights are now firmly fixed on
the year ahead and beyond."
For the 13th time in 14 years, BBDO
Worldwide was once again announced as the most awarded agency network
across all marketing communications, with Almap BBDO, BBDO New York,
Colenso BBDO, Impact BBDO and CHE Proximity contributing to the
network's win.
The full results can be found
here.